Beckhoff Automation has announced the opening of a regional sales and support office in San Jose, Calif. The Beckhoff team based there will provide direct sales, engineering and training services to manufacturers across California.

The technical center is scheduled to open in December 2015.

According to Beckhoff, the new innovation showroom is a highlight of the facility, with advanced PC- and EtherCAT-based automation technologies available to visitors for interaction and learning. A special area of focus is Industry 4.0, with concepts demonstrating Smart Factory architectures, industrial cloud-based systems and OPC-UA connectivity for secure “shop floor to top floor” data management. 

“Opening this technical center in San Jose is a major milestone for Beckhoff globally,” explains Aurelio Banda, CEO and president, Beckhoff Automation LLC. “Our company seeks to establish significant new customer relationships with many of the world’s biggest technology companies, and since Silicon Valley is perhaps the world’s leading technological hotspot, this office perfectly supports our business strategies. Moreover, this office is the tangible embodiment of the continued ambition of Beckhoff to drive the convergence of automation technology (AT) and information technology (IT). For our customers, this translates into competitive advantages via high-performance, exceptionally efficient PC-based control solutions.”